About

About

Our Executive Debrief services help senior life sciences decision-makers stay ahead of critical developments in pricing and reimbursement for innovative medicine in China.

We offer these services in three formats: newsletter, courses, and consulting.

Newsletter: Join top life sciences leaders, expert consultants, and leading university researchers by signing up for our free newsletter.

Courses: Our courses focus on areas undergoing active development that have a major impact on pricing, reimbursement, access, and value-based purchasing of innovative medical technologies in China. They provide an efficient and cost-effective solution for staying up-to-date on critical trends.

Consulting: For personalized support, we provide access policy tracking and monitoring tailored to your technologies and needs in China.

Whether through a newsletter, course, or consulting service, NRDL+ Executive Debrief delivers carefully researched, actionable insights from seasoned professionals to support your strategic decision-making.

NRDL+ Executive Debrief services are provided by bizi LLC, a New Jersey-based market access agency with over a decade of experience helping life sciences decision-makers anticipate, strategize, and develop solutions to address pricing, reimbursement, and access challenges both globally and locally.


People

Kelly Ke, Creator NRDL+ Executive Debrief, and Founder bizi

For more than two decades, Kelly balanced consulting with entrepreneurship. She thrived as an award-winning senior advisor at Deloitte US's life sciences practice for ten years, then focused on building bizi, an access agency aiding life sciences firms with pricing, reimbursement, and access challenges in the US and globally.

She created the NRDL+ newsletter and related services to bridge the gap in English-language resources on China's innovative medicine access landscape. These services focus on elucidating China's access policies and pathways for innovative medical technologies, boasting a membership that includes leaders from top-tier life sciences companies, prominent university researchers, and expert consultants from both leading consultancies and independent practices.

Born and raised in Beijing, China, and with extensive professional experience in the US, Kelly holds a unique global perspective. She holds a B.S. in materials physics from the University of Science and Technology Beijing, an M.S. in Materials Science from the University of Southern California, and an M.B.A. from the University of Utah. She has also earned a post-graduate certificate in International Health Technology Assessment and Reimbursement from the University of Sheffield in the UK.